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PARTNERSHIP 
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Enjoy a 25% discount, free shipping and more bonuses
A Message from Richie English
The game-changing book & planner for athletes at
ALL 
LEVELS
The Winning Element has cracked the code for developing athletes & sharing game-changing mental and physical performance strategies 
that work. 
...this is the ultimate athlete development program.
The game-changing book & planner for athletes at
ALL 
LEVELS
The Winning Element has cracked the code for developing athletes & shares PROVEN game-changing mental and physical performance strategies.
...this is the ultimate athlete development program.
ATHLETES WILL RECEIVE...
The Winning 
Element Book
You will recieve your copy of the 
best-selling book, The Winning 
Element: An Athlete's Guide 
to Maximize  Mental & 
Physical Perfomance. 
The 365-Day 
Dynamic Planner
Get the tool to organize and 
optimize your day.Get the first Performance Planner to help 
you develop winning habits 
to strengthen the mental 
and physical skills
Online Book 
Resources
The online book resources provide athletes with exclusive content, worksheets, strategy sheets, and 
even clickable links to more 
articles & products.
 Audio Book
Download the entire audiobook NOW. Listen easily on your device on the way to practice, school, or when on your warming up or down! Listen and learn, no book needed!
COVID Strategy Sheet
Prepare & protect your mind & 
body. You will learn the highest
 leverage strategies to for each 
area: hydration, nutrition, 
movement, recovery, 
confidence, energy 
management, visualization/
self-talk, and resilience.
RoadMAP to Recruited
The RoadMAP to Recruited is an important guide for athletes who want to get recruited to play in college. This comes with a yearly checklist, learn how/when to talk to coaches and learn the do/don'ts of recruiting videos + a list of resources. 
More Information
Whether you are looking to make the 
varsity team or the Olympic team, this 
book will accelerate your growth, 
shorten your learning curve, and help 
you achieve your success faster than 
you ever imagined. In the Winning 
Element, Coach Deanna shares her framework and formula for leveling 
up at ANYTHING. This approach 
blends and balances the 
mind and the body.

The Winning Element clearly lays out 
the critical mental and physical skills needed to elevate your performance 
and perform at your best when it 
matters most. This book is a powerful resource for athletes and coaches 
that goes beyond sharing the current science in topics like hydration, nutrition, movement, recovery, confidence, energy management, self-talk, visualization, resilience, goal setting, and habit formation. 

With over 100 proven strategies, 
athletes are empowered to 
experiment and thrive on their 
own terms, in their own 
way.This practical and 
actionable book makes the athlete 
journey seem less treacherous 
and more adventurous! 
Athletes will receive...
The Winning 
Element Book
You will recieve your copy of the 
best-selling book, The Winning 
Element: An Athlete's Guide 
to Maximize  Mental & 
Physical Perfomance. 
The 365-Day 
Dynamic Planner
 This is the first Performance Planner
 to help you develop winning habits 
to strengthen the mental 
and physical skills. Use this tool
to organize and optimize your day.
Team Workshop
With Coach Deanna
Teams that purchase The Winning Element together will receive a FREE 45 minute workshop with Coach Deanna. Team are also eligible for discounted workshop pricing. 
Audio Book 
Download the ENTIRE audiobook 
instantly. Listen easily on your 
device on the way to practice, 
school, or when on your warmup
or down. Listen and learn - 
no book needed.
COVID Strategy Sheet
Keep Calm & Play On! Prepare & 
protect your mind & body. You will 
learn the highest leverage strategies 
to for each area: hydration, nutrition, movement, recovery, confidence, 
energy management, visualization/
self-talk, and resilience.
Bonus Material Valued at over $250
Online Resources
The online book resources provide athletes with exclusive content, worksheets, strategy sheets, and 
even clickable links to more 
articles & products.
More Information About The Book & Planner
Whether you are looking to make the varsity team or the Olympic team, this book will accelerate your growth, shorten your learning curve, and 
help you achieve your success faster than you ever imagined. In the Winning Element, Coach Deanna shares her framework and formula for leveling up at ANYTHING. This approach blends and balances the mind and the body.

The Winning Element clearly lays out the critical mental and physical skills needed to elevate your performance and perform at your best when it matters most. This book is a powerful resource for athletes and coaches that goes beyond sharing the current science in topics like hydration, nutrition, movement, recovery, confidence, energy management, 
self-talk, visualization, resilience, goal setting, and habit formation. 

With over 100 proven strategies, athletes are empowered to experiment and thrive on their own terms, in their own way. This practical 
and actionable book makes the athlete journey seem less
 treacherous and more adventurous! 
What is The Winning
Element: Gold Edition? 
The Winning Element is a PLAYBOOK and a GUIDE to unlocking your potential and becoming a complete athlete. The book provides the knowledge and the planner gives you the daily tool to keep you on track! This book/planner combo is not only about WHAT to focus on, but HOW to do it. Learn the strategies, then apply them as winning habits in your life. Mastering your mental and physical abilities is about working smarter & experimenting with to find what works best for you and your YOUR goals.  

The Winning Element is...
  • NOT a strength and conditioning program or workout program
  • NOT a one-size fits all solution or dogmatic approach to sport/training
  • NOT a boring book about working harder or research results
Get ready for the adventure of a lifetime as Coach Deanna 
teaches you how to clarify your vision, trust your internal compass, navigate the landscape, plot your course, master 
the elements, and thrive in every stage of your athlete journey.

Athletes at all levels are often inundated with the pressure to perform and play at a higher level while simultaneously juggling school, work, and a social life. The motto of “train harder” often leads to burn out, injury, and a decrease in participation in sports and fitness later in life. Now, more than ever, it is crucial to teach athletes the science of performance enhancement, and more importantly, the strategies of how to train smarter so they can unlock their potential and excel on and off the court, field, track, course, mat or any other performance domain. 

The strategies and resources in this book and planner are essential reading for anyone who is ready to take their game and life to the next level. Let the ultimate athlete development program inspire and empower you to unlock your potential & become unstoppable! 


"Learning, practicing, and mastering the mental skills ignites your physical performance." - Coach Deanna
TAKE A LOOK INSIDE THE DYNAMIC PLANNER
The Winning Element will teach you the strategies to elevate 
your performance, but The 365-Day Dynamic Planner will help 
you take DAILY action. Get the first Performance Planner to 
help you develop winning habits to strengthen the mental 
and physical skills need to perform on and off the {court}.  

Athletes need to be dynamic on the court (field, pool, or mat) 
to be victorious. Why shouldn’t that apply to the tool athletes 
use to organize and optimize their life?

The 365-Day Dynamic Planner more than just a daily planner, itis a personal roadmap to goal achievement and mental and 
physical performance enhancement.

SUCCESSFUL ATHLETES MANAGE THEIR TIME & ENERGY
SUCCESSFUL ATHLETES MANAGE THEIR TIME & ENERGY
The 365-Day Dynamic Planner keeps you focused,
accountable, and on track to achieve your goals.
The 365-Day Dynamic Planner keeps you focused, 
accountable, and on track to achieve your goals.
BUILD YOUR CUSTOMIZED ROADMAP TO SUCCESS
  • ​Take The Winning Element Assessment and identify the skills that will help you level up your game. 
  • ​Get clear on your vision, mission, values, and core beliefs.
  • ​Reflect on your past to gain momentum for your future.
  • ​Reflect what you are grateful for and assess your life balance.
  • ​Plot your course and get clear, not only on your goals, but on the winning habits that you will implement in your life to make your dreams become your reality.
  • ​Put it all together by creating rituals, routines, and your own rules to drive your ultimate success! 
  • ​Take The Winning Element Assessment and identify the skills that will help you level up your game. 
  • ​Get clear on your vision, mission, values, and core beliefs.
  • ​Reflect on your past to gain momentum for your future.
  • ​Reflect what you are grateful for and assess your life balance.
  • ​Plot your course and get clear, not only on your goals, but on the winning habits that you will implement in your life to make your dreams become your reality.
  • ​Put it all together by creating rituals, routines, and your own rules to drive your ultimate success! 
  • 12 Month Calendar (by day and by month)
  • ​Track winning habits, every week
  • ​Daily/Weekly targets 
  • ​To-Do lists, daily gratitude, and       space for notes/doodles
  • 12 Month Calendar (by day and by month)
  • ​Track winning habits, every week
  • ​Daily/Weekly targets 
  • ​To-Do lists, daily gratitude, and space for notes/doodles
What Professional Athletes & Influencers Are Saying...
“If you’re serious about improving 
your game, read this book.  Understanding your athlete mindset, how it affects you mentally and physically, is essential 
during your playing days and beyond.”  

CHRIS SMITH 
Founder of Athlete Network
"Captivating! The Winning Element perfectly illustrates effective ways 
to reach your maximum athletic potential and optimizes any high-performance game plan." 

MATT SCOTT 
Team USA Wheelchair Basketball, 
4x Paralympian
“Talent is overrated! The Winning Element shows you the skills 
necessary to outperform your 
competition and rise 
to every challenge.” 

PAULINE “PITA” MACIAS 
MMA Fighter
Team USA Judo Champion
“The Winning Element is the ultimate guide for an athlete of any level. Coach Deanna's assessment and knowledge on elite status is a game changer if you want to get 
to the next level in sport and in life!” 

KATHERINE SHAI 
5x USA Wrestling Team 
Founder of LuchaFit.com
“The athlete’s journey is all about growth and continuous improvement. The Winning Element is a wealth of knowledge and resources! The online extras make going deep on each subject fun and easy.” 

SHANE AUSTIN 
Professional Quarterback  
President of Extreme Focus
“You can't help but be inspired by her energy and passion. Growing up as a youth athlete with a lot of ambition but lacking guidance; having this book and planner would have been valuable in helping me develop myself for success in my athletic career.” 

JACOLBY GILIAM
Founder 9ine Point Magazine
 “I would suggest this book to any athlete looking to master their craft. The Winning Element helps athletes fine tune their mental and physical performance. This book promotes self-awareness, improvement, and personal excellence. Too often, athletes don’t get the full benefit 
from training because they don’t understand how to build in recovery or sleep for success. The strategies and resources necessary to recover like a professional athlete are right here. Please read this book!” 

AMANDA RULLER 
Professional Athlete 
Founder of Amandabolic.com 
“I have always been an athlete who has chosen to ignore the mental side of training. I didn’t like to dig beneath the surface because I really didn’t want to feel failure. Coach Deanna and her guide has taught how important all aspects of 
training are, and I know I wouldn’t be the athlete I am today without her and this planner.” 

DANIELLE ELLIS
Team Canada Sitting Volleyball 
7x Team Member 
2x Paralympian
“Often, athletes focus on the physical side of their journey. Practicing, lifting, and running to reach top physical condition while leaving their mental development to be molded and shaped by experiences and performance. The Winning Element will not only help you reach your top physical condition but, will help you develop a 
concrete mental foundation that will help maximize your performance potential.”

TONY B. EASLEY
Professional Basketball Player 
Founder of The Leveraged
“Every athlete needs to understand how to get the most from their training based on their sport and position needs! The chapter on movement is guaranteed to help every athlete increase their strength, power, speed, mobility, balance, and endurance.”

JESSICA MCDONALD
Professional Soccer Player
NWSL, 2x NCAA Champion
“Athletes never stop learning or improving! The Winning Element is packed with strategies to help every athlete develop their mental and physical game. Coach Deanna will challenge you, encourage you, 
and empower you to succeed.” 

DR.MONIQUE MIDDLEKAUFF
 Founder of FitnessForUs.com
“The Winning Element and 365-Day Dynamic Planner provides an action-based approach to athlete development. It is easy to get caught up in training hard but these tools help athletes shift their focus to training smart. Athletes at every 
level will benefit from this book!" 

DEANNA SARACINO, 
Founder of reFOCUS Bands 
"I am so impressed with how Coach Deanna explains and teaches the inner game to improve outer performance. She has inspired me! I will definitely be sharing this 
book with every athlete I know." 

CLAIRE DONAHUE
USA Swimming Olympic Gold 
Medalist, and Swim Coach
“Beyond sports, Coach Deanna presents athletes with an opportunity to define their life goals, get in touch with their values, and speak their dreams for their future as if nothing was impossible. A true winner! ”

TONI PAISLEY 
Founder of Pailsey’sPitching.com
“The Winning Element will give athletes an edge! Deanna captures how important mental strength is in sport and life. It’s nice for a coach to actually get the power 
of having developed an elite mindset in your athletes. Thank you Coach Deanna!” 

EDNEISHA CURRY
DI Men’s Basketball Coach
Athletes May Experience These
SIDE EFFECTS...
📌 Being More Prepared for College
📌 Get Recruited to Play A Sport in College
📌 Increased Confidence & Focus
📌 Ability to Perform Under Pressure
📌 Improved Sleep
📌 More Energy & Better Mood
📌 Improved Recovery from Workouts
📌 Ability to Bounce Back from Failures
📌 Become A Better Version of Yourself
📌 Crushing Goals & Exceeding Expectations
📌 Inspiring Others & Yourself

What is The 
Winning
Element Gold Edition?
0
 Advanced issues found
 
The Winning Element is a PLAYBOOK and a GUIDE to becoming a complete athlete & unlocking your human potential. The book is the knowledge and the planner is a daily tool to keep you on track! This book/planner combo is not only about WHAT to focus on, but HOW to do it. Learn the strategies, then apply them as winning habits in your life. Mastering your mental and physical abilities is about working smarter & experimenting.  
  • NOT a strength and conditioning program or workout program
  • NOT a one-size fits all solution or dogmatic approach to sport/training
  • ​NOT another boring book about working harder & research studies
Get ready for the adventure of a lifetime 
as Coach Deanna teaches you how to clarify 
your vision, trust your internal compass, 
navigate the landscape, plot your course, 
master the elements, and thrive in every 
stage of your athlete journey.

Athletes at all levels are often inundated 
with the pressure to perform and play 
at a higher level while simultaneously 
juggling school, work, and a social life. 
The motto of “train harder” often leads 
to burn out, injury, and a decrease in 
participation in sports and fitness later 
in life. Now, more than ever, it is 
crucial to teach athletes the science of performance enhancement,
 and more importantly, the strategies of 
how to train smarter so they can unlock 
their potential and excel on and off the 
court, field, track, course, mat or 
any other performance domain. 

The strategies and resources in this book 
and planner are essential reading for 
anyone who is ready to take their game 
and life to the next level. Let the ultimate 
athlete development program inspire and 
empower you to level up & 
become unstoppable! 
"Learning, practicing, and mastering 
the mental skills ignites your 
physical performance." 
- Coach Deanna
TAKE A LOOK INSIDE THE DYNAMIC PLANNER
The Winning Element will teach you 
the strategies to elevate your 
performance, but The 365-Day 
Dynamic Planner will help you 
take DAILY action. Get the first 
Performance Planner to help you 
develop winning habits to strengthen 
the mental and physical skills need to perform on and off the {court}.  

Athletes need to be dynamic on the 
court (field, pool, or mat) to be 
victorious. Why shouldn’t that apply 
to the tool athletes use to organize 
and optimize their life?

The 365-Day Dynamic Planner more
 than just a daily planner, 
it is a personal roadmap to goal achievement and mental and physical performance enhancement.
SUCCESSFUL ATHLETES MANAGE 
THEIR TIME & ENERGY
The 365-Day Dynamic Planner keeps  
you focused, accountable, and on 
track to achieve your goals.
BUILD YOUR CUSTOMIZED 
ROADMAP TO SUCCESS
  • ​Take The Winning Element Assessment and identify the skills that will help you level up your game. 
  • ​Get clear on your vision, mission, values, and core beliefs.
  • ​Reflect on your past to gain  momentum for your future.
  • ​Reflect what you are grateful for and assess your life balance.
  • ​Plot your course and get clear, not    only on your goals, but on the winning habits that you will implement in your life to make your dreams become your reality.
  • ​Put it all together by creating rituals, routines, and your own rules to drive your ultimate success! 
Athletes May Experience These
SIDE EFFECTS...
📌 Being More Prepared for College
📌 Get Recruited to Play in College
📌 Increased Confidence & Focus
📌 Ability to Perform Under Pressure
📌 Improved Sleep
📌 More Energy & Better Mood
📌 Improved Recovery from Workouts
📌 Bounce Back from Failures
📌 Become A Better Version of You
📌 Crushing Goals
📌 Exceeding Expectations
📌 Inspiring Others & Yourself

AUTHOR & FOUNDER
OF THE WINNING
ELEMENT
Deanna Schneyer is one of the most 
influential personalities in sport today. 
She is the Chief Inspiration Officer and 
Founder of The Winning Element, 
an online performance 
platform that specializes in athlete 
development and creates products, 
programs designed to help athletes 
actualize their potential. She is an author, 
speaker, and coach. You cannot help but 
be inspired by her passion for personal 
excellence and love of life! Her fun 
presentations and relatable speaking 
style engages athletes, coaches, and organizational leaders at all levels. 
Deanna's big vision is to 
revolutionize athlete development. 
AUTHOR & FOUNDER OF
THE WINNING ELEMENT
Coach Deanna is a former DI volleyball player, coach and current volleyball official. She is passionate about athlete development and serving the athletic community with her revolutionary framework. She is the Chief Inspiration Officer and Founder of The Winning Element, an online performance platform that specializes in athlete development and creates products, programs designed to help athletes become unstoppable. She is a best selling author, speaker, and coach. You cannot help but be inspired by her passion for personal excellence and love of life! Her fun presentations and relatable speaking style engages athletes, coaches, and organizational leaders at all levels. Deanna's big vision is empower & inspire people to seize the day, live fully and tap into their inner brilliance so they can share their unique gifts with the world.
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