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The Winning Element will teach you 
the strategies to elevate your 
performance, but The 365-Day 
Dynamic Planner will help you 
take DAILY action. Get the first 
Performance Planner to help you 
develop winning habits to strengthen 
the mental and physical skills need to perform on and off the {court}.  

Athletes need to be dynamic on the 
court (field, pool, or mat) to be 
victorious. Why shouldn’t that apply 
to the tool athletes use to organize 
and optimize their life?

The 365-Day Dynamic Planner more
 than just a daily planner, 
it is a personal roadmap to goal achievement and mental and physical performance enhancement.
TAKE A LOOK INSIDE THE DYNAMIC PLANNER
SUCCESSFUL ATHLETES MANAGE 
THEIR TIME & ENERGY
The 365-Day Dynamic Planner keeps  
you focused, accountable, and on 
track to achieve your goals.
BUILD YOUR CUSTOMIZED 
ROADMAP TO SUCCESS
  •  Take The Winning Element Assessment and identify the skills that will help you level up your game. 
  •  Get clear on your vision, mission, values, and core beliefs.
  •  Reflect on your past to gain  momentum for your future.
  •  Reflect what you are grateful for and assess your life balance.
  •  Plot your course and get clear, not    only on your goals, but on the winning habits that you will implement in your life to make your dreams become your reality.
  •  Put it all together by creating rituals, routines, and your own rules to drive your ultimate success! 
Empowering athletes with the resources to elevate their performance, excel on and off the {court} and unlock their true potential. 
Build a community of athletes dedicated to 
personal excellence and growth.  
THE 365-DAY DYNAMIC PLANNER
THE PERFORMANCE PLANNER FOR YOUR ATHLETE JOURNEY
The Winning Element will teach you the strategies to elevate 
your performance, but The 365-Day Dynamic Planner will help 
you take DAILY action. Get the first Performance Planner to 
help you develop winning habits to strengthen the mental 
and physical skills need to perform on and off the {court}.  

Athletes need to be dynamic on the court (field, pool, or mat) 
to be victorious. Why shouldn’t that apply to the tool athletes 
use to organize and optimize their life?

The 365-Day Dynamic Planner more than just a daily planner, 
it is a personal roadmap to goal achievement and mental and physical performance enhancement.

TAKE A LOOK INSIDE THE DYNAMIC PLANNER
SUCCESSFUL ATHLETES MANAGE THEIR TIME & ENERGY
SUCCESSFUL ATHLETES MANAGE THEIR TIME & ENERGY
The 365-Day Dynamic Planner keeps you focused,
accountable, and on track to achieve your goals.
The 365-Day Dynamic Planner keeps you focused,
accountable, and on track to achieve your goals.
BUILD YOUR  ROADMAP TO SUCCESS
  •  Take The Winning Element Assessment and identify the skills that will help you level up your game. 
  •  Get clear on your vision, mission, values, and core beliefs.
  •  Reflect on your past to gain momentum for your future.
  •  Reflect what you are grateful for and assess your life balance.
  •  Plot your course and get clear, not only on your goals, but on the winning habits that you will implement in your life to make your dreams become your reality.
  •  Put it all together by creating rituals, routines, and your own rules to drive your ultimate success! 
  •  Take The Winning Element Assessment and identify the skills that will help you level up your game. 
  •  Get clear on your vision, mission, values, and core beliefs.
  •  Reflect on your past to gain momentum for your future.
  •  Reflect what you are grateful for and assess your life balance.
  •  Plot your course and get clear, not only on your goals, but on the winning habits that you will implement in your life to make your dreams become your reality.
  •  Put it all together by creating rituals, routines, and your own rules to drive your ultimate success! 
  • 12 Month Calendar (by day and by month)
  •  Track winning habits, every week
  •  Daily/Weekly targets 
  •  To-Do lists, daily gratitude, and       space for notes/doodles
  • 12 Month Calendar (by day and by month)
  •  Track winning habits, every week
  •  Daily/Weekly targets 
  •  To-Do lists, daily gratitude, and space for notes/doodles
Designed by athletes for athletes. 
Finally a planner designed for the hard-charging, game-changing athlete.
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LEVEL UP IN 2019
LEVEL UP IN 2019
What Athletes & Influencers Are Saying...
“If you’re serious about improving 
your game, read this book.  Understanding your athlete mindset, how it affects you mentally and physically, is essential during your playing days and beyond.”  

CHRIS SMITH 
Founder of Athlete Network
"Captivating! The Winning Element perfectly illustrates effective ways 
to reach your maximum athletic potential and optimizes any high-performance game plan." 

MATT SCOTT 
Team USA Wheelchair Basketball, 
4x Paralympian
“Talent is overrated! The Winning Element shows you the skills 
necessary to outperform your 
competition and rise 
to every challenge.” 

PAULINE “PITA” MACIAS 
MMA Fighter
Team USA Judo Champion
“The Winning Element is the ultimate guide for an athlete of any level. 
Coach Deanna's assessment and knowledge on elite status is a game changer if you want to get 
to the next level in sport 
and in life!” 

KATHERINE SHAI 
5x USA Wrestling Team 
Founder of LuchaFit.com
 “The athlete’s journey is all about growth and continuous improvement. The Winning Element 
is a wealth of knowledge and resources! The online extras make going deep on each subject fun 
and easy.” 

SHANE AUSTIN 
Professional Quarterback  
President of Extreme Focus
“You can't help but be inspired by 
her energy and passion. Growing 
up as a youth athlete with a lot of 
ambition but lacking guidance; 
having this book and planner would have been valuable in helping me develop myself for success in my athletic career.” 

JACOLBY GILIAM
Founder 9ine Point Magazine
 “I would suggest this book to any athlete looking to master their craft. The Winning Element helps athletes fine tune their mental and physical performance. This book promotes 
self-awareness, improvement, and personal excellence. Too often, 
athletes don’t get the full benefit 
from training because they don’t understand how to build in recovery 
or sleep for success. The strategies 
and resources necessary to recover 
like a professional athlete are right here. Please read this book!” 

AMANDA RULLER 
Professional Athlete 
Founder of Amandabolic.com 
“I have always been an athlete who 
has chosen to ignore the mental 
side of training. I didn’t like to dig beneath the surface because I 
really didn’t want to feel failure. 
Coach Deanna and her guide has taught how important all aspects of 
training are, and I know I wouldn’t 
be the athlete I am today without 
her and this planner.” 

DANIELLE ELLIS
Team Canada Sitting Volleyball 
7x Team Member 
2x Paralympian
 “Often, athletes focus on the physical side of their journey. Practicing, 
lifting, and running to reach top physical condition while leaving 
their mental development to be molded and shaped by experiences and performance. The Winning Element will not only help you reach your top physical condition but, 
will help you develop a 
concrete mental foundation 
that will help maximize your performance potential.”

TONY B. EASLEY
Professional Basketball Player 
Founder of The Leveraged
“Every athlete needs to understand how to get the most from their 
training based on their sport and position needs! The chapter on movement is guaranteed to help 
every athlete increase their strength, power, speed, mobility, balance, 
and endurance.”

JESSICA MCDONALD
Professional Soccer Player
NWSL, 2x NCAA Champion
“Athletes never stop learning 
or improving! The Winning Element
 is packed with strategies to help 
every athlete develop their mental 
and physical game. Coach Deanna 
will challenge you, encourage you, 
and empower you to succeed.” 

DR.MONIQUE MIDDLEKAUFF
 Founder of FitnessForUs.com
“The Winning Element and 
365-Day Dynamic Planner provides 
an action-based approach to athlete development. It is easy to get caught 
up in training hard but these tools 
help athletes shift their focus to training smart. Athletes at every 
level will benefit from this book!" 

DEANNA SARACINO, 
Founder of reFOCUS Bands 
"I am so impressed with how Coach Deanna explains and teaches the 
inner game to improve outer performance. She has inspired 
me! I will definitely be sharing this 
book with every athlete I know." 

CLAIRE DONAHUE
USA Swimming Olympic Gold 
Medalist, and Swim Coach
“Beyond sports, Coach Deanna presents athletes with an 
opportunity to define their life 
goals, get in touch with their values, and speak their dreams for their 
future as if nothing was impossible. 
A true winner! ”

TONI PAISLEY 
Founder of Pailsey’sPitching.com 
“The Winning Element will give 
athletes an edge! Deanna captures 
how important mental strength is 
in sport and life. It’s nice for 
a coach to actually get the power 
of having developed an elite 
mindset in your athletes. 
Thank you Coach Deanna!” 

EDNEISHA CURRY
DI Men’s Basketball Coach
PERFECT FOR YOUR TEAM
Set your school, club, team or organization apart by using The Winning Element Gold Edition as your athlete development program. It's easy to get caught up in team management, preparing for the next game, and the physical aspects of sport. 

What really matters is the athlete. 

The combination of the book and planner gives your athletes the tools and strategies to succeed on and off the court. Athletes will learn key strategies in hydration, nutrition, movement, recovery, confidence, 
energy management, visualization, and resilience. Plus, when you buy in bulk you receive The Coach's Plan for successful team implementation and additional team bonding exercises to hit home some of the biggest lessons and create a cohesive team poised for success.

For bulk orders of 25 or more please send an email to contact@bethewinningelement.com with the subject: BULK PURCHASE. Please include contact information.  
"Let's win together!" - Coach Deanna
  
The Winning Element is a mental and physical performance platform for athletes. We provide a suite of products and programs for athletes determined to take their game and lives to the next level! Because the mind and body are 
intimately interconnected, we blend the knowledge and wisdom of sport psychology and exercise physiology.Whether you play 
high school sports, are a club athlete, collegiate athlete, Olympic hopeful, or even a weekend warrior- our programs, products, books, and podcast will shorten your learning curve, accelerate your growth, and help you 
actualize your human potential.   

 Let’s win together.   
PERFECT FOR TEAMS
Set your school, club, team or organization 
apart by using The Winning Element Gold 
Edition as your athlete development 
program. It's easy to get caught up in 
team management, preparing for 
the next game, and the physical 
aspects of sport. 

What really matters is the athlete. 

The combination of the book and planner
 gives your athletes the tools and strategies 
to succeed on and off the court. Athletes will 
learn key strategies in hydration, nutrition, movement, recovery, confidence, 
energy management, visualization, and 
resilience. Plus, when you buy in bulk you 
receive The Coach's Plan for successful 
team implementation and additional team bonding exercises to hit home some of 
the biggest lessons and create a 
cohesive team poised for success.

For bulk orders of 25 or more please send an email to contact@bethewinningelement.com 
with the subject: BULK PURCHASE. 
Please include contact information.  
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